FILM CRAFT - INTERNATIONAL

A Time and a Place: Can I Get a Six Pack Quickly? - Claude
AI Assistant

Silver

Title:	A Time and a Place: Can I Get a Six Pack Quickly?
Brand:	Claude
Product:	AI Assistant
Production Company:	Biscuit Filmworks
Entrant Company:	Biscuit Filmworks United Kingdom
Director:	Jeff Low
Agency:	Mother
Editor:	Scot Crane
Agency Producer:	Ellie Thornton
Client:	Anthropic
Post Production Company:	Time Based Arts
Production Company Producer:	Pete Vitale
Creative Director:	Susan Payne
Copywriter:	Jack Willoughby & Matt Bladin
Art Director:	Jack Willoughby & Matt Bladin
Account Director:	Jonathan Shaw
Casting:	Alyson Horn Casting
Music:	The Hogan
Other:	Biscuit Filmworks Founding Partner - Shawn Lacy
Other:	Biscuit Filmworks UK Managing Director - Rupert Reynolds-MacLean
Other:	Biscuit Filmworks Executive Producer - Rupert Reynolds-MacLean
Other:	Agency Executive Creative Director - Thomas Bender
Other:	Biscuit Filmworks Head of Production - Emily Atterton
Other:	Production Supervisor - Lauren Reese
Other:	Production Designer - Elliott Hostetter
Other:	Stylist - Michelle Martini
Other:	Hair Stylist - Yukiko Kinkel
Other:	Makeup Artist - Yuichi ‘Yuji’ Kojima
Other:	Edit House - The Quarry
Other:	Colourist - Simone Grattarola
Sound Studio:	King Lear Sound & Music
Notes:	We used the world’s biggest advertising stage to make the case that some places shouldn’t have advertising at all. A darkly comedic film imagined a near-future where ads infiltrate AI conversations at their most vulnerable moment. Depicting the betrayal people would feel when their most intimate conversations were sold for profit. And in a tech industry that is notoriously distrusted, making a commitment like this one created real accountability. It wasn’t just a blog post. It was a public declaration on the world’s biggest stage in order to redirect the shape of the industry. A funny PSA ad that shows just how unfunny their AI competitor’s motives really are.