FILM - IRISH (Automotive including Auto Products and Services)

The Choice - Nissan Juke - Nissan JPG
The Choice - Nissan Juke - Nissan VIMEO 1m:00s

The Choice - Nissan
Nissan Juke

The Choice - Nissan - Nissan Juke


Title: The Choice
Brand: Nissan
Product: Nissan Juke
Entrant Company: In the Company of Huskies
Client: Nissan Ireland
Creative Director: Damian Hanley
Production Company: Red Rage
Director: Brian O’Malley
Account Executive: Steven Nagle
Account Director: Amar Jacob
Art Director: Nick Kelly
Account Manager: Fiona Cunniffe
Agency Producer: Laura Cronin
Production Company Producer: Gary Moore
DOP: Ivan McCullough
Editor: Rob Hegarty
Copywriter: Greg McLoughlin
Post Production Company: Screenscene
Sound Studio: Screenscene
Sound Engineer: Will Farrell
Graphics: Gavin Casey
Casting: Ali Coffey Casting
Music: John McCallion Muisc
Sound Design: Will Farrell
Other: Business Director: Nessa Van Rooyen
Other: Music track: Little Boxes’ by Malvina Reynolds
Other: Grade: Donal O'Kane
Other: Post Producer: Sinead Bagnall
Notes: In the age of influencers, social pressure and ‘group think’, we created a heart-warming campaign for Nissan that inspires young people to be true to themselves as part of its campaign to launch the new Nissan Juke. A celebration of individuality, the ad delivers a powerful message about trusting your instincts and not being the same as everyone else, reflecting the personality of both the Nissan Juke and those who buy the car.