2020
MUSIC & SOUND CRAFT
- IRELAND
(Best Use of Licensed Music - SYNC)
The Choice - Nissan
Nissan Juke
Bronze
|
Title:
|
The Choice |
|
Brand:
|
Nissan |
|
Product:
|
Nissan Juke |
|
Entrant Company:
|
In the Company of Huskies |
|
Client:
|
Nissan Ireland |
| Creative Director: |
Damian Hanley |
| Copywriter: |
Greg McLoughlin |
| Sound Design: |
Will Farrell |
| Sound Studio: |
Screenscene |
| Sound Engineer: |
Will Farrell |
| Account Executive: |
Steven Nagle |
| Account Director: |
Amar Jacob |
| Account Manager: |
Fiona Cunniffe |
| Agency Producer: |
Laura Cronin |
| Art Director: |
Nick Kelly |
| Casting: |
Ali Coffey Casting |
| Music: |
John McCallion Music |
| Other: |
Business Director: Nessa Van Rooyen |
| Other: |
Music track: Little Boxes’ by Malvina Reynolds |
| Other: |
Production Co.: Red Rage |
| Other: |
Director: Brian O’Malley |
| Notes: |
We felt the choice of music was going to be an integral part of this ad, we wanted something that would tell the story in its own right. After an extensive search we decided upon the 1962 track ‘Little Boxes’ by Malvina Reynolds, a social activist reinforces the message about not being afraid to challenge stereotypes and make the choice that is right for you. |