MUSIC & SOUND CRAFT - IRELAND
Sound Mixing (2020)
2020
MUSIC & SOUND CRAFT
- IRELAND
(Sound Mixing)
JPG
MOV
30s
MOV
30s
Time Bears Fruit - Bulmers
Bulmers
Shortlist
| Title: | Time Bears Fruit |
|---|---|
| Brand: | Bulmers |
| Product: | Bulmers |
| Entrant Company: | Denis Kilty |
| Agency Network: | Goosebump |
| Client: | C&C Group |
| Creative Director: | Pat Hamill |
| Copywriter: | Mark Nutley |
| Sound Design: | Denis Kilty |
| Sound Studio: | denis. |
| Sound Engineer: | Denis Kilty |
| Agency Producer: | Dave Brady |
| Music: | Denis Kilty |
| Other: | Director - Conor Moloney |
| Other: | Production Company - Cashmere Media |
| Other: | Colour Grade - Philip Hambi @ MPC London |
| Other: | Agency - Goosebump |
| Other: | Production Producer - Tony Callaly |
| Notes: | In 2020, Bulmers launched its new brand message 'Time Bears Fruit', along with the brand new Bulmers pint glass. To kick off the multi-part, year-long campaign, Bulmers released 'The Drum'. The Drum is inspired by the simple idea that time and patience ultimately deliver quality. A story of two different worlds moving in harmony to a shared rhythm, The Drum showcases a drummer developing their craft over time - the evolving complexity and nuance is something that can only come from patience and persistence. Given that Bulmers takes 18 months to ferment to the right quality, there's just no shortcut to greatness. I composed this drum solo in tandem with detailed sound design to create a singular immersive listening experience. The spot was customised into several versions for social and VOD to bring the story to life. Headphones recommended! |
