DESIGN - IRISH
Pop-ups and Experiential Design (2020)
DESIGN - IRISH (Pop-ups and Experiential Design)
Sound Wave - Jameson
|Client:||Irish distillers Pernod Ricard|
|Creative Director:||Rory Millar|
|Account Director:||Gemma Ni Maoultuile|
|Agency Producer:||Michael Durkan|
|Production Company Producer:||Michael Durkan|
|Other:||Senior Creative Director - Neil Jordan|
Thank you for your time looking at this.
The installation was created to mark the new sponsorship deal between Jameson and the Three Arena. The idea was based on taking the shape of a sound wave made out of 3000 Jameson bottles with an LED module in each bottle installed in the roof of the main entrance, allowing messaging and content to be played and customised depending on which band was playing. Just to note we were responsible for the concept, design, production, install and content on this project.