FILM CRAFT - INTERNATIONAL
Colour Grading (2020)
2020
FILM CRAFT
- INTERNATIONAL
(Colour Grading)
JPG
VIMEO
2m:12s
Open Like Never Before - Coca-Cola
Coca-Cola
Shortlist
| Title: | Open Like Never Before |
|---|---|
| Brand: | Coca-Cola |
| Product: | Coca-Cola |
| Entrant Company: | Glassworks |
| Client: | 72&Sunny |
| Creative Director: | Executive Creative Director: Carlo Cavallone Deputy Executive Creative Director: Laura Visco Creative Director: Emiliano Trierveiler |
| Production Company: | New Land London |
| Director: | Gustav Johansson, Indra Herö Wide, Marcus Ibanez |
| Account Executive: | Carlo Cavallone |
| Account Director: | Rob Conibear |
| Art Director: | Designer: Renee Lam, Masaya Kochi |
| Account Manager: | Group Brand Director: Rob Conibear Brand Director: Angelina Joy Brand Manager: Marie Henaff Brand Coordinator: Mauro Sala |
| Agency Producer: | Executive Producer: Jennifer Cursio Sr Film Producer: Eline Bakker Sr Producer: Nili Zadok |
| Production Company Producer: | Trine Pillay, Mia Tidlund |
| DOP: | Martin Rudh, Steve Annis, Jamie Ramsay |
| Editor: | Editing Company: Cabin Editing Company Editor: Sam Ostrove / Emma Backman |
| Copywriter: | Writer: Constanze Bilogan Director of Strategy: Sarah Sutton Strategy Director: Armando Potter Comms Strategist: Charlotte Rubesa |
| Post Production Company: | Glassworks |
| Sound Studio: | Wave Studio London |
| Music: | The SMC Group |
| Sound Design: | Ed Downham / Parv Thind |
| Other: | Colourist: Scott Harris |
| Other: | Lead 2D Artist: Blake Huber |
| Other: | 2D: Alexis da Camara |
| Other: | VFX Producer: Jamie McCubbin |
| Other: | COO: Anya Kruzmetra |
| Notes: | Coca-Cola returns from a Covid-19 advertising hiatus with “Open Like Never Before,” a new campaign led by a powerful manifesto from George the Poet that marks a time of cultural and social change. The inspiring film conceived by 72&Sunny and produced by NewLand, is filled with dynamic scenes of contrasting light and darkness, which provided beautiful material for a grade by Scott Harris and finishing from our Amsterdam team to help launch the next phase of reopening. |